Marketing Services
Marketing Services with the NFRA
Secure the most effective marketing solutions for your company, with the people who understand your industry best. Our digital media partnerships make us one of the largest full service digital agencies in the country. Powered by AdVentures Media.
16.3B Impressions
16K+ Clients
3.4B Videos Played
389 Reporting Metrics
- Transparent Communication From targeting and innovations to custom insights, we will always be up front when it comes to your campaigns.
- Innovative Solutions
We create custom campaigns to elevate your brand and deliver real results. No one-size-fits-all solutions here. - In-House Team
We have a team of leaders with unparalleled expertise in digital. We ensure top-tier performance and tailor strategies to drive results.
Targeted OTT and CTV Campaigns
Television and OTT/CTV are the most powerful and efficient methods of marketing with sight, sound, and emotional connections to your audience.
OTT/CTV adds the ability to directly target your preferred customer, using demographic categories such as homeowners, specific household incomes, and people who are in the market for your product or service.
NFRA preferred targeting models include: geography, household income, homeowners, home services foundation repair, preferred networks, premium inventory, and fast channel ad placements.
Customized Annual Campaign Levels
Negotiated best rates available for all levels and all elements. Qualitative research based buying strategies from Comscore.
Additional capabilities may include: Online search, targeted email marketing, streaming audio, and more. On-location video available with annual agreement level to be determined by the market.
Level 1
Broadcast television schedule
Production of :15 or :30 second commercials using stock video* with customized graphics
Added value beyond traditional commercial schedule
Level 2
Broadcast television schedule
Production of :15 or :30 second commercials using stock video* with customized graphics
Added value beyond traditional commercial schedule
Targeted CTV :15 or :30 commercial placement to homeowners and those in the market for foundation repair
Level 3
Broadcast television schedule
Production of :15 or :30 second commercials using stock video* with customized graphics
Added value beyond traditional commercial schedule
Targeted CTV :15 or :30 commercials to homeowners and those in the market for foundation repair
Targeted social media content, paid and organic ads
Digital display ads targeted to homeowners and those in the market for foundation repair
Cost for broadcast varies by market, seasonality breaks in marketing activity are available if necessary.
Onboarding Steps For NFRA Marketing Services
Partnering with the NFRA, you will have a streamlined onboarding process with a knowledgeable team of local and digital experts who will oversee the building and execution of your marketing campaigns. The ongoing optimization of your campaigns will focus on your goals, along with local market nuances and trends.
Ready to start with your marketing efforts? Take your business to the next level with strategic digital advertising that finds and connects with your target audience. Our onboarding process is as follows:
-
Fill Out Online Form
-
Strategy Development
-
Schedule Onboarding Call
-
Review Onboarding Checklist
-
Launch Campaign and Set Up Reporting Calls